A recent Frost & Sullivan study showed that by 2020, omnichannel customer experience is projected to overtake price and product as a key brand differentiator.
The 2017 Consumer Electronics Show (CES) was a really exciting place to be and served as a great preview for the tech we’ll see this year and beyond. MarketSource was in the mix to see the top trends.
MarketSource’s top 10 blog posts from 2016, along with a brief summary of the content that could benefit your business in 2017.
MarketSource offers brands the “human touch” that helps customers feel confident that they’re gaining a solution to a need, not just making a purchase.
The key to attracting new customers is engaging them in a meaningful way that gets them interested in a product and company—and willing to spend money on them.
To bring more cheer into your organization (and into your revenue), adjusting to a few common issues can bring cheer instead of a lump of coal.
From setting up in shopping centers for holiday products sales to grocery store pop-ups demonstrating cookware, a pop-up shop enables retailers to create exciting temporary stores to attract new consumers and grow business sales.
Ah, the holiday season is almost here. Carols in the air, snow fluttering across the ground, and just outside the doors of your retail store are hundreds of sleep-deprived wild-eyed shoppers slugging down caffeine waiting for you to open the gate.
You may be able to take some late lifecycle profits and avoid any gaps in inventory availability prior to new products landing on the shelf. The question is, how often does it all go according to plan and what do you do when it doesn’t?