Location intelligence will impact retail field sales strategies both pre-launch and post-launch. Should you invest?
Should your company do more with the balanced scorecard to boost sales performances?
Believe it or not, it’s already time to start looking at a strategy that will help your brand cut through the noise and boost profits this Black Friday and holiday season. If brand advocacy through assisted sales isn’t part of your holiday sales strategy, it should be.
Is your sales organization attuned with Millennials? As the generation takes center stage, their attitudes about technology, communication, and interaction will determine the efficacy of sales and marketing efforts.
The 2017 Consumer Electronics Show (CES) was a really exciting place to be and served as a great preview for the tech we’ll see this year and beyond. MarketSource was in the mix to see the top trends.
For any potential learning program to be successful, you need to start by looking at the benefits you expect to receive and create a scorecard of what success looks like.
With the internet still growing exponentially, retail status quo is likely to continue to change in the coming decade. But it doesn’t mean the end of brick and mortar.
Profitable retailers need to analyze consumer behavior in their stores with the same precision that is being measured on websites.
Service companies seem to have recognized that their traditional call in, online, and door to door methods are no longer as effective as they need to be. This new Omnichannel approach breaks the mold on traditional retail and sales models.