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Increase Sell-Through with Retail Sales Outsourcing

Location and signage are important, but your success in retail locations ultimately rests on the shoulders of your on-site sales personnel. A strategic outsourcing solution, MarketSource Retail Advantage gives you a team of trained sales professionals – supported by integrated processes and technologies – to increase sell-through, grow market share and boost ASP in the retail zone.

Retail Advantage leverages in-depth research and proven methodologies to ensure qualified sales professionals are in the right place, at the right time, engaged in the right activities. As an experienced retail consultant and team builder, MarketSource takes care of everything, including hiring, retail sales training and performance measurement. In a matter of weeks, a scalable, flexible blend of full-time and part-time sales professionals – complete with management chain, metrics-based goals and reporting structure – can be placed in the retail zone on your behalf.

The field sales representatives are supported by an integrated set of processes and technologies. In addition to optimizing efficiency, performance and reporting, Retail Advantage ensures the right chains, markets and storefronts are covered. This includes coverage refinement to maximize peak drive times, product launches, seasonality and promotional periods.

Benefits:

  • Increase revenue
  • Grow market share
  • Boost first recommendations
  • Improve brand preference
  • Establish productive sales teams in just weeks
  • Attain insight and awareness from the retail frontlines

Retail Advantage sales outsourcing services:

  • Retail sales training and certification
  • Assisted selling
  • Direct selling
  • Deployment of part-time and full-time personnel
  • In-store data capture for real world, real-time research
  • Retail coverage optimization
  • Pay-for-performance programs


MarketSource designs and deploys field sales and marketing teams – backed by integrated processes and technologies – to quickly increase sales support and revenue.