MarketSource Blog

Sales and Marketing Misalignment Impacts the Bottom Line

It is estimated that poor alignment between sales and marketing can cost organizations 10 percent or more of annual revenue. Learn four important steps for aligning your teams to retain those dollars.

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At MarketSource, we believe better sales begin with better relationships. Our proven alternative to traditional outsourced sales is led by a proprietary process that helps businesses thrive by fostering deeper connections between people and brands.