MarketSource Blog

Interconnectivity: Trends in Home Improvement

As homeowners are itching to renovate their homes, businesses must fully understand current home improvement trends and be prepared to help along every step in this journey.

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KBIS Takeaways: ‘Consumers and builders truly have more choices than ever!’

The Kitchen & Bath Industry Show (KBIS) is the largest tradeshow event in the U.S., dedicated to anything and everything in kitchen and bath design. This year, exhibitors from the International Builders Show (IBS) joined ranks with KBIS exhibitors in Las Vegas to create the ultimate destination to network, grow business, and exchange new ideas. Let’s […]

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Selling Smart Home Solutions: The New ‘Holy Grail’?

The retail market of connected home devices has seen a steady stream of new smart system and device introductions. But moving forward, retail sales in this vertical are suffering growth pains.

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Social Media Marketing in the Home Improvement Market

Since 79% of consumer still prefer to shop in-store, learn why home improvement sales reps are in a perfect position to be trained and activated for empowering employee advocacy through social media marketing.

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Strategic Sales Management—Need 100 Days of Help?

This time of the year is lovingly called the 100 days of hell, because it’s a huge volume condensed into a tight time frame. So who needs 100 days of help?

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The Age of Webrooming: Brick and Mortar Relevance to Home Improvement Sales

Studies show that in the age of webrooming, brick and mortar home improvement retail is still relevant and needs better customer service to drive sales.

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At MarketSource, an Allegis Group company, we believe better sales begin with better relationships. Our proven alternative to traditional outsourced sales is led by a proprietary process that helps businesses thrive by fostering deeper connections between people and brands.