Creating a Collaborative Sales Culture It’s a sad fact. But way too many B2B sales teams ignore the collective power of collaboration to maximize sales productivity. The concept of fostering an environment of collaboration is often completely missing from...
Do You Have the Right B2B Sales Talent to Make Your Revenue Goals? You’re missing your sales numbers, and the ramp is getting steeper. Your job now is to understand why. Among many factors to consider are whether you have the right players on your sales team and if...
Aligning the Channel Partner Ecosystem for Customer Success In the age of connectivity, it no longer makes sense for channel partners and vendors to market and sell products in separate silos. Today’s selling environment calls for close collaboration to deliver...
Looking for a Revenue Growth Partner? Determining how to grow your company’s revenue can be a daunting task. Typically, sales leaders are tasked with doing so using current product offerings, and within their assigned geography or vertical market. Essentially they are...
As CMOs and CSOs strive to accelerate growth and profitability for their firms, greater alignment on and continuous improvement of three basic metrics of business can go a long way to achieving revenue and profitability goals. Customer Acquisition Cost (CAC) – How...
