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When a hospital came up short on personal protective equipment, one MarketSource team member adapted her passion for fabrics and creative sewing capabilities to help hundreds of grateful people.
Many consumer behavior changes prompted by the pandemic will have a lasting influence on how retailers and retail brands cultivate customer loyalty, requiring retailers to connect with consumers in meaningful new ways.
There are high-performing sales teams and there are outperforming sales teams. How can you move your team from functional to phenomenal? The answer lies in your tech stack and how you use it.
You’ve decided to engage a revenue generation partner to expand your sales channels, but how do you know which is the best fit for you? There are a number of factors to consider, but none may be as important as their sales tech stack. To help you find outperforming organizations, here are some questions to ask.
The unstoppable Brittany Willison Fite, in her new role as MarketSource Reporting Supervisor, is a get-it-done person who believes where there’s a will, there’s a way. Learn more about her here.
When the ritual of planning and budgeting gets underway, don’t get mired in routine. To improve outcomes, collaborate, agree on key metrics, analyze what’s worked but be willing to take chances.
MarketSource transitioned an entire inside workforce for a large cellular supplier to fully remote in 24 hours. Despite the pandemic, customers were served, mobile hospitals were managed, and sales rose.
It’s a win/win for both clients and sales reps when building positive relationships remains the core focus, and it’s shared by partners Daniel “DJ” Jordan and Vince Holbrook. Read their story here.
Brands want connection with consumers in retail, e-tail and DTC channels but consumers aren’t as interested in your channels as in human connections. And virtual connections can meet those needs.
A medical center and an animal shelter benefited from the efforts of MarketSource team members who inspired friends and the community to help make and deliver meals to workers during the pandemic.
When you haven’t met your mid-year numbers, take a look at how you recruit and staff your B2B sales team. When you optimize your talent, you’re on track to improve performance and meet revenue goals.
Pop-up shops give brands ways to interact with customers who like the idea of testing out products before they buy. They can put your brand in front of customers in a way that will attract and delight.