During the pandemic, acquiring net new logos was challenging, if not impossible, for many companies. Losing existing clients meant losing a significant revenue stream, which they couldn’t afford. Nimble, forward-thinking companies quickly shifted their focus—to their...
Why Renewals Matter Retention matters. It’s at the heart of your revenue engine and a major opportunity to stem losses. Even if you’ve addressed all your other sales problems, like staffing, processes, and tech, it will slow your growth because just to maintain an...
No matter what business you’re in, you know that retention matters. It can make or break your revenue goals, and it can undermine your best plans for growth. But it’s not only a largely preventable problem—the ways to get there can push you above the competitive fray...
No matter what business you’re in, you know customer churn. It can make or break your revenue goals, and it can undermine your best plans for growth. But it’s not only a largely preventable problem—the ways to get there can push you above the competitive fray and put...
Essential Analytics for Customer Success Customer Success leaders regularly ask me how they can mature their data gathering strategies to understand not just what their customers are doing but why. I always recommend they start with building strategies to form closer...
