Realizing Value from Customer Success

Realizing Value from Customer Success

Customer success can drive real value for your customers, but the pitfalls to getting there can be many. MarketSource’s Director of Customer Success Jeff Heckler spoke with customer success leaders of three global enterprises about which ones to avoid and how they...
5 Managed Sales Myth Busters

5 Managed Sales Myth Busters

Sales outsourcing evokes a plethora of images for many a revenue leader. Sometimes called managed sales, or business process outsourcing (BPO), it means you delegate the pieces of your sales engine to a provider that optimizes it to deliver sales performance and...