5 Things Brands Can Do to Remain Relevant to Gen Z

5 Things Brands Can Do to Remain Relevant to Gen Z

5 Things Brands Can Do to Remain Relevant to Gen Z The prospect of appealing to today’s demanding young customers can feel daunting. In reality, however, Gen Z’s retail demands are simple: they want transparency and convenience above all else. While these qualities...
Gen Z’s Attitudes Toward Technology and Retail

Gen Z’s Attitudes Toward Technology and Retail

Gen Z’s Attitudes Toward Technology and Retail No generation has been defined by technology quite like Gen Z. Today’s youth have never known a time without easy access to the internet and mobile devices. As digital natives in the truest sense, they hold high...
Gen Z’s Approach to Shopping and Retail

Gen Z’s Approach to Shopping and Retail

Gen Z’s Approach to Shopping and Retail At one time, retailers could build a dedicated following simply by offering lower prices than the competition. All that has changed with the rise of Gen Z—they prioritize convenience, social proof, and authenticity. That’s...
Best of 2020 Retail Blogs and White Papers

Best of 2020 Retail Blogs and White Papers

Check out what everyone was reading in 2020 We’ve closed the books on 2020, but many of the changes and trends that were born out of the pandemic year remain in clear view. Here are a few of the blogs and white papers that made the top of our list: Digital customer...
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