A Humble Mentor with a Solid Work Ethic
A Humble Mentor with a Solid Work Ethic MarketSource Finance Manager Conner Hennessey is a recipient of this year’s MarketSource Leadership Award. Conner has made steady advances in his career since joining MarketSource four years ago. He quickly received several...
Digital Customer Engagement Comes of Age
Digital Customer Engagement Comes of Age The dramatic changes in consumer habits and shopping behaviors wrought by the pandemic are still evolving. But one thing is certain, and that is the reality that many of these changes are permanent. Enlightened retailers and...
Employee Spotlight: Mallory Holder
Employee Spotlight: Mallory Holder “I can do hard things,” is a mantra that Instructional Designer Mallory Holder has adopted recently, and boy, has she taken that to heart. Last summer, she, her husband, and some friends hiked from the South Rim of the Grand Canyon...
The Art of Pre-Suasion: Putting Auto Customers in the Driver’s Seat
The Art of Pre-Suasion: Putting Auto Customers in the Driver’s Seat Well before they even set foot in the showroom, customers are interacting with your brand and inventory, and many are likely even to have made the bulk of their buying decision. Dealers are starting...