by PeteMaxwell | Nov 1, 2017 | Uncategorized
It’s no secret; the auto business is in the throes of great change. However, change is not the enemy. In fact, everything old is new again. Dealers who understand that it’s all about the customer experience (CX)—treating people how they want to be treated—have always...
by MarketSource | Feb 26, 2017 | Uncategorized
By 2020, more than 90% of cars sold will likely be connected cars. Is your dealership sales staff going to be prepared? How do you ensure they are ready to connect your customers to the connected car?
by Lisa Walsh | Oct 12, 2016 | Automotive
It’s October, and we are well into the fourth quarter of another strong new vehicle sales year. During the previous six years, we have experienced year-over-year growth in new vehicle sales. The year 2016 will most likely be a strong one. But even with incentives near...
by PeteMaxwell | Aug 24, 2016 | Uncategorized
Are you familiar with the Anna Karenina Principle? This theory was first mentioned in a book of the same title by author, Leo Tolstoy in 1877. The first sentence of the book reads, “Happy families are all alike; every unhappy family is different in its own way.” How...
