Taking Giving Back to New Heights

Taking Giving Back to New Heights

Vander Bannister to Summit Mt. Kilimanjaro to Raise Awareness for Mental Health As a young man growing up in Baltimore, Vander Bannister never expected to be getting ready to summit Mt. Kilimanjaro 20 years later, but here he is. After moving to Atlanta in 2018, he...
Why Do My Customers Do What They Do?

Why Do My Customers Do What They Do?

Essential Analytics for Customer Success  Customer Success leaders regularly ask me how they can mature their data gathering strategies to understand not just what their customers are doing but why. I always recommend they start with building strategies to form closer...
Employee Spotlight: Steven Martinez

Employee Spotlight: Steven Martinez

Sometimes, life puts obstacles in your path and even allows you to fail in order to teach you valuable lessons—and District Manager Steven Martinez has learned his fair share. “Losing is learning and winning is teaching,” he says. “Embracing failures shaped me into...
11 Strategies to Stop Customer Churn Now

11 Strategies to Stop Customer Churn Now

Why Churn Matters It costs anywhere from five to 25 times more to acquire a new customer than to keep one, and if a customer doesn’t stick around long enough for you to recoup your customer acquisition costs, you’re doubling down on your revenue losses. And when...