CONSUMER BRANDS

Generating Consumer-Centric Sales Velocity

What We Do

We position consumer brands for success—driving optimal on-shelf placement and maximizing product movement that creates sales velocity.

We build tailored go-to-market strategies, manage retail programs, pricing, and line reviews, and ensure compliance with retailer and wholesaler requirements across convenience, grocery, drug, hardware, specialty, and urban channels.

We are the liaison between manufacturers and distributors or retailers. From initial product introduction to sell-through, our full-service account management sales team seamlessly represents and drives growth for consumer brands by managing every aspect of the retail sales relationship.

Who We Serve

  • Food + Beverage Brands
  • Healthcare + Personal Care Brands
  • Household Brands
  • Discount Retailers
  • Retailer Distributors + Wholesalers
  • Independent/Local Convenience, Drug, + Grocery Stores

Food + Beverage Brands

Health + Personal Care Brands

Household Brands

Discount Retailers

Retailer Distributors + Wholesalers

Independent/Local Convenience, Drug, + Grocery Stores

OUR APPROACH

How We Do It

We optimize associate performance, identify sales strategy gaps, and provide data-driven insights to help brands grow.

ACCOUNT MANAGEMENT

ANALYTICS

INSIDE SALES

TALENT ACQUISITION

ACCOUNT MANAGEMENT
We proactively guide customers to product adoption and service utilization, lead them to renew, expand the relationship, and develop customer advocates who maintain brand loyalty, refer new customers, and serve as a quality reference. Learn more →

ANALYTICS
Unmatched data environment delivers data-driven, actionable insights and reporting, enabling you to adapt quickly to retail market dynamics. Learn more →

INSIDE SALES
Our inside sales teams are designed to achieve our clients’ revenue outcomes and primed to produce at every stage of the buying journey. Learn more →

TALENT ACQUISITION
Specialized, data-informed, market-intelligent recruiting targets top customer-centric sales experts who bring your brand to life. Learn more →

THE POWER OF PARTNERSHIP

Success Stories

Leading Consumer Packaged Goods Brand Re-Engages Long-Tail Accounts, Drives 22% in Sales Growth

Managing Over $40 Million in Annual Sales for a Global Consumer Goods Titan

Leading Consumer Packaged Goods Brand Re-Engages Long-Tail Accounts, Drives 22% in Sales Growth

A prominent health and hygiene company struggled to service its tail accounts, creating significant revenue gaps. MarketSource optimized its tail accounts, driving 22% sales growth. 

HOW THEY DID IT →

Managing Over $40 Million in Annual Sales for a Global Consumer Goods Titan

We manage a portfolio of 50 brands for a global consumer goods giant, streamlining operations and driving growth.

2024 Vendor of the Year
Drove 115% YOY sales growth, a $47 million increase

As We Do For Several Iconic Consumer Brands, We Can Optimize Your Brand For Success.

LET'S TALK