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Chatbots and Virtual Brand Experts Unite to Reform the Retail Customer Experience

Chatbots and Virtual Brand Experts Unite to Reform the Retail Customer Experience

by Karen Salamone | Oct 17, 2023 | Customer Experience, Trends

Digital Customer Engagement That Creates Lasting Customer Connection It’s time for the retail customer experience to change, yet successfully bridging the gap between online and offline retailing remains one of the key challenges in the retail industry today. It’s...
Top 10 Retail Customer Frustrations Countdown

Top 10 Retail Customer Frustrations Countdown

by Karen Salamone | Oct 11, 2023 | Customer Experience

Overcome them and Avoid a Retail Slump with AskMe® For the past few years, retailers have been in a frantic rush to appropriately respond to retail shoppers’ changing preferences. Significant is that online retail sales are projected to grow at a compound annual...
Discounts are Driving 2023 Back-to-School Shopping

Discounts are Driving 2023 Back-to-School Shopping

by Karen Salamone | Jul 25, 2023 | Customer Experience

The retail back-to-school season is rolling out amidst inflation fears and rising prices, making shoppers more discount-conscious. On the other hand, as of June 2023, 25% of back-to-school shoppers had already started on their back-to-school shopping list – up 17%...
How to Create a Customer Journey Map

How to Create a Customer Journey Map

by Karen Salamone | May 11, 2023 | Customer Experience, Customer Success

Customer journey maps allow you to codify, track, and adapt to those nuanced interactions, those between-the-lines moments that can make or break your customer relationship. They can also help you pinpoint opportunities to over-deliver on the customer experience....
Breathe New Life into Your Customer Loyalty Strategy

Breathe New Life into Your Customer Loyalty Strategy

by Karen Salamone | Mar 28, 2023 | Customer Experience

The usual approaches to customer loyalty are changing for U.S. brands and retailers, and for brick-and-mortar stores, many factors are at play. As inflation remains a threat, price sensitivity is turning customers toward bargain-hunting. Brand-switching is the norm....
The Four Pillars of Customer Success: Your Ultimate Guide to Improve Renewals

The Four Pillars of Customer Success: Your Ultimate Guide to Improve Renewals

by Karen Salamone | Dec 5, 2022 | Customer Experience, Customer Success

During the pandemic, acquiring net new logos was challenging, if not impossible, for many companies. Losing existing clients meant losing a significant revenue stream, which they couldn’t afford. Nimble, forward-thinking companies quickly shifted their focus—to their...
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MarketSource, an Allegis Group company, is a sales acceleration company focused on delivering better outcomes for many of the world’s most iconic brands. We design and operationalize managed sales and customer experience solutions in B2B and B2C environments. Our solutions are purpose-built and tech-enabled to deliver measurable improvements in business outcomes.

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