How Retailers Can Create a Crucial Emotional Connection with Consumers Branding goes beyond just a name and a logo. It encompasses the entire customer experience, from when a shopper first encounters a brand to their ongoing relationship. Brands are expected to...
At a time when many consumers are cutting back on retail spending, retailers have good reason to resort to heavy discounting to appease bargain hunters. But price reductions aren’t the only answer. Lowering prices is an effective tactic for drawing in customers, but...
If you’re a retailer, predictions for the 2024 back-to-school shopping season may put you in a good mood. Despite economic concerns about inflation (in June, prices were up 3.3% from a year ago, but the rate has begun to slow), back-to-school spending is expected not...
What are 3PL Retail Services? 3PL (or third-party ) retail services refers to the process of outsourcing your retail operations to an independent company that offers end-to-end solutions for consumer goods brands that operate brick-and-mortar stores. 3PL retail...
The retail landscape is enduring continual waves of change. In 2023, we saw mountains of growth in omnichannel, and frictionless shopping flowered. Staff shortages sometimes left consumers in a customer-service desert, yet social commerce began to blossom. Meanwhile,...
MarketSource Retail Leaders Share Reflections and Predictions to Help Retailers Win Retailing in 2023 gave retail executives a lot to think about. A strong holiday season wrapped up the year with an optimistic spark; still, heading into 2024, the retail industry is...