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Rethinking Customer Engagement for Auto Dealerships

Rethinking Customer Engagement for Auto Dealerships

by Lisa Walsh | Jun 14, 2022 | Uncategorized

Digital retailing is taking the auto industry by storm. Accelerated by COVID and traditional sales model disruptors such as the Carvanas and Teslas of the world, a fundamental paradigm shift is occurring, and chances are, customers aren’t going back. In an industry...
The Art of Pre-Suasion: Putting Auto Customers in the Driver’s Seat

The Art of Pre-Suasion: Putting Auto Customers in the Driver’s Seat

by Lisa Walsh | May 10, 2022 | Uncategorized

Well before they even set foot in the showroom, customers are interacting with your brand and inventory, and many are likely even to have made the bulk of their buying decision. Dealers are starting to pay attention, because in the absence of convenient access to the...
Recapture Revenue With Auto Fleet Parts and Service Operations

Recapture Revenue With Auto Fleet Parts and Service Operations

by Lisa Walsh | Dec 7, 2021 | Uncategorized

Recapture Revenue With Auto Fleet Parts and Service Operations The pandemic hit the world of automotive dealership fixed operations particularly hard. Many automotive and truck Dealership Service Departments were forced to close or severely cut back staff and...
Team Knocks on 3 Million Doors to Tackle Airbag Recall

Team Knocks on 3 Million Doors to Tackle Airbag Recall

by Lisa Walsh | Jul 30, 2021 | Uncategorized

In mid-2015, the National Highway Traffic Safety Administration (NHTSA) opened a Coordinated Remedy Program to address the recalls of certain vehicles containing Takata airbag inflators. At that time there were about 23 million inflators affecting 19 million...
The Continuing Shortage of Auto Technicians: How Do We Fix It?

The Continuing Shortage of Auto Technicians: How Do We Fix It?

by Lisa Walsh | Jun 6, 2021 | Automotive, Sales Performance

Are Auto Mechanics in Demand? In 2021, we discussed the critical shortage of automotive technicians at dealerships, as well as independent repair facilities and large fleets who complete their own maintenance and repairs. Today, two years later, there’s both good news...
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MarketSource, an Allegis Group company, is a sales acceleration company focused on delivering better outcomes for many of the world’s most iconic brands. We design and operationalize managed sales and customer experience solutions in B2B and B2C environments. Our solutions are purpose-built and tech-enabled to deliver measurable improvements in business outcomes.

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