by Karen Salamone | Jan 11, 2023 | Uncategorized
No doubt about it—the pandemic accelerated dramatic changes in the B2B selling landscape. Buyers made radical shifts in how they interacted with sales reps and make purchase decisions. Meanwhile, the customer journey has evolved into a solidly omnichannel...
by Karen Salamone | Jan 10, 2023 | Uncategorized
Want to know what retail brand executives were watching closely in 2022? Our work with some of America’s most iconic brands helps us keep our fingers on the pulse of what keeps them up at night and the strategies they rely on to not just stay on top of market...
by Karen Salamone | Dec 15, 2022 | Uncategorized
When QR, or Quick Response, bar codes were first introduced, their use was restricted to one commercial industry. In 1994, the Japanese company Denso Wave, then a division of Denso Corporation, began using them to track auto parts for Toyota Motor Corporation. It...
by Karen Salamone | Dec 12, 2022 | Uncategorized
8 Insights into What Motivates Your Customers and Ways to Delight Them In a recent report, 2022 Retail Trendwatch by Vericast, 77% of retailers say they need to give consumers stronger reasons to purchase. Ideally, those reasons should correspond to actual consumer...
by Karen Salamone | Dec 1, 2022 | Uncategorized
AskMe® Harmonizes Digital and In-Person Shopping to Meet Them There Consumers are Dictating the Customer Experience They Want If recent years have wrought one universal, permanent transformation of the retail industry, it’s that consumers are in control. The speedy...
