Best of 2022 B2B Blogs

2022 was a tumultuous year for B2B sellers. And we’ve stayed on top of it, working diligently with major B2B organizations to gather research and insights to help them navigate industry changes so they can flourish and prosper. We’ve gathered our most popular blogs here so you can explore those insights to prepare for a smooth year ahead.  

The Definitive Guide to Choosing a Managed Sales PartnerStaffing challenges and economic pressures are leading revenue leaders to look at outsourcing their sales. If you’re in the market for a managed sales partner, what qualities should you seek? What red flags should you watch for? Use this ultimate guide to identify the right partner for YOU 

Cracking the Sales Tech Stack CodeHow do you choose technology that works for your sellers—not the other way around? Whether you choose to outsource your sales processes or to build your sales tech stack yourself, here are some core considerations and the latest on existing and emerging tools. 

Building a Bespoke Sales ProcessTo build a highly refined sales process, we look at each one through a sales lens. We begin with a thorough understanding of the existing sales environment—value proposition, sales velocity factors, channel partner business proposition, go-to-market and route-to-market strategies, tech stack, and much more.   

Make Your Revenue Stream Recession-Ready – The potential for Customer Success not only to shore up your bottom line in a down economy but to save the day looms large. If you don’t have a Customer Success practice, now is the time to get started. If you do, take this moment to carefully evaluate your practice.  

How Digital Buying is Reshaping B2B Sales – As the digital buyer’s journey rises to the fore, mastering the fine art of virtual selling is essential for B2B sales reps who want to succeed. This blog describes what your reps need to be not just effective in digital selling but outperformers.    

Author: Karen Salamone

Author: Karen Salamone

Karen is Head of Marketing for MarketSource. She is a transformational B2B and B2B2C leader with a history of building marketing organizations, content teams, and demand generation centers of excellence from the ground up. She is recognized for delivering meaningful insights and fresh approaches and for earning best-in-class content, design, and multi-media awards.

Want More Sales?

Subscribe now to receive occasional emails with insights that help you accelerate profitable growth, risk reduction, market expansion, and revenue velocity.
What are you waiting for?