Business-to-business sales organizations in every industry are dealing with a profound transformation of buying behaviors. For most companies, the pandemic spurred a flip of the switch from field to remote sales, and customers have responded in kind by embracing...
Maybe you’re a new company that’s experiencing hyper-revenue and customer growth and are in the early stages of establishing a Customer Success (CS) function. Perhaps your CS practice is mature, but you need to scale to support a new product launch, the expansion into...
As we (hopefully) pull away from COVID-19’s dominance over the way we live and work, a new day is dawning in B2B sales. The pendulum that swung hard and fast toward 100% remote selling, prompted mostly by lockdowns and shuttered offices, has begun to swing the other...
Well before they even set foot in the showroom, customers are interacting with your brand and inventory, and many are likely even to have made the bulk of their buying decision. Dealers are starting to pay attention, because in the absence of convenient access to the...
Moving forward in a post-pandemic world calls on B2B sales leaders at every level to be flexible and adaptable to keep up with continued uncertainty. It’s difficult to predict where the “new normal” will take us. But a few notable trends stand out based on recent...
