by Heather Parham | Sep 18, 2023
INDUSTRYMobile Phone Manufacturer SOLUTIONSales Support DOWNLOAD CASE STUDY SituationA mobile phone manufacturer engaged MarketSource to provide essential sales support, training, and brand advocacy, and to manage its in-market relationships with mobile carrier stores...
by Lisa Walsh | Aug 30, 2023 | Automotive, Sales Performance
Ask These 9 Questions to Find Out Increasingly, car dealer F&I departments are taking center stage in dealerships. And rightfully so, as they represent a significant source of dealer income. According to the National Automobile Dealers Association (NADA), nearly...
by Karen Salamone | Aug 29, 2023 | Sales Management, Technology
Attract and Retain Quality Staff with Innovations in Retail Employee Engagement According to the US Bureau of Labor and Statistics, around 20 percent of US employees—or approximately 31 million people—work in the retail and hospitality sector. In McKinsey & Co.’s...
by Matt Bulthuis | Aug 9, 2023 | Sales Performance
There’s no denying retail is a location-driven business, and location data is critical to understanding and serving customers. According to a Forrester and Esri survey, 75% of respondents said location is important or critical to understanding customer engagement....
by Heather Parham | Jul 31, 2023
Want to know what’s happening with back-to-school 2023 shopping? Steve Wilson, an on-the-ground MarketSource retail expert, rounds up the latest predictions and advice to help retailers capitalize on the momentum of the season. Here are a few highlights to listen for:...
