by Steve Bonvissuto | Jul 8, 2022 | Uncategorized
How to Avoid “Shiny Object Syndrome” In an era dominated by hybrid sales models and an increasingly digital buyers’ journey, it’s tempting to look to sales technology for relief and to soothe your most acute pain points with the latest, novel systems. With an...
by Lisa Walsh | Jul 6, 2022 | Uncategorized
Consumers everywhere are growing accustomed to the convenience of home delivery. The pandemic accelerated the trend, sparking a “come-to-you” economy, led by the likes of Amazon and DoorDash. Now, many industries are sorting out how to accommodate consumer demand with...
by Lisa Walsh | Jun 14, 2022 | Uncategorized
Digital retailing is taking the auto industry by storm. Accelerated by COVID and traditional sales model disruptors such as the Carvanas and Teslas of the world, a fundamental paradigm shift is occurring, and chances are, customers aren’t going back. In an industry...
by Karen Salamone | Jun 8, 2022 | Uncategorized
Business-to-business sales organizations in every industry are dealing with a profound transformation of buying behaviors. For most companies, the pandemic spurred a flip of the switch from field to remote sales, and customers have responded in kind by embracing...
by Karen Salamone | May 24, 2022 | Uncategorized
As we (hopefully) pull away from COVID-19’s dominance over the way we live and work, a new day is dawning in B2B sales. The pendulum that swung hard and fast toward 100% remote selling, prompted mostly by lockdowns and shuttered offices, has begun to swing the other...