by Ben Simms, Steve Bonvissuto | Nov 12, 2024 | Managed Sales
Last year, we made some predictions about what should be on B2B revenue leaders’ radars in 2024. What did we get right? What did we miss? We checked in with our experts and rated ourselves. See how we did. Prediction: New B2B Customers Will Remain ElusiveRating:...
by Ben Simms | Oct 15, 2024 | Managed Sales
How to Spin Long-Tail Customers into Gold In this series, we’re exploring the untapped potential long-tail customers offer B2B sales organizations. Part 1 exposes why long-tail customers, or those who spend below a certain revenue threshold, are hidden gems of...
by Ben Simms | Oct 1, 2024 | Managed Sales
Prospecting for B2B Long-Tail Customer Gold 80% of your revenue comes from 20% of your top customers, and it’s natural to focus your resources on those larger accounts that do most of the heavy bottom-line lifting. But doing so at the expense of your long-tail...
by Karen Salamone | Jul 10, 2024 | Culture, Sales Leadership
What’s the Percentage of Women in the Automotive Industry? Women influence 85% of car buying decisions and represent 62% of car buyers, and there are 1.4 million more women with driver’s licenses in the U.S. than men, says Forbes. Yet only 27.1% of automotive...
by Cory Rossi | Jun 25, 2024 | Sales Performance, Technology
For a Digital Transformation that Sticks and Sales that Grow According to Outreach, the average seller adoption rate for sales tech is just 30%. Among other problems, low seller adoption is a major hindrance to salespeople reaching their quotas. Part 1 of our blog...
