While we’re not experiencing a recession yet, with the majority of economic indicators pointing downward, I’m sure it’s on your mind. How can you find new sources of revenue in this climate? While it may seem counter-intuitive, now is the time to scale your Customer...
No matter what business you’re in, you know that retention matters. It can make or break your revenue goals, and it can undermine your best plans for growth. But it’s not only a largely preventable problem—the ways to get there can push you above the competitive fray...
No matter what business you’re in, you know customer churn. It can make or break your revenue goals, and it can undermine your best plans for growth. But it’s not only a largely preventable problem—the ways to get there can push you above the competitive fray and put...
Essential Analytics for Customer Success Customer Success leaders regularly ask me how they can mature their data gathering strategies to understand not just what their customers are doing but why. I always recommend they start with building strategies to form closer...
Why Churn Matters It costs anywhere from five to 25 times more to acquire a new customer than to keep one, and if a customer doesn’t stick around long enough for you to recoup your customer acquisition costs, you’re doubling down on your revenue losses. And when...
Why Customer Success Matters More Than Ever Early in the pandemic, acquiring net new logos was challenging, if not impossible, for many companies. Losing existing clients meant losing a significant revenue stream, which they couldn’t afford. Nimble, forward-thinking...
