by Karen Salamone | Jan 15, 2025 | Managed Sales
Looking Back on Leading Expert B2B Sales Insights 2024 was another transformative year for B2B sellers and sales leaders. MarketSource has been on top of the trends, working with leading B2B organizations to help sales leaders navigate industry changes, improve...
by Karen Salamone | Nov 18, 2024 | Managed Sales
What Any Brand or Retailer Can Learn from Luxury Retail Selling You may think selling a $12,000 Rolex watch requires different skills than selling more common retail goods. Yes, while there may be some variances—based in part on the distinctive demographic profiles of...
by Ben Simms, Steve Bonvissuto | Nov 12, 2024 | Managed Sales
Last year, we made some predictions about what should be on B2B revenue leaders’ radars in 2024. What did we get right? What did we miss? We checked in with our experts and rated ourselves. See how we did. Prediction: New B2B Customers Will Remain ElusiveRating:...
by Karen Salamone | Oct 2, 2024 | Retail
Captivate Shoppers By Engaging Your Staff “Investing in employee experience is shown to directly improve customer experience, affirming the connection between engaged employees and business performance.” (Source) The battle for successful recruitment and retention of...
by Karen Salamone | Sep 6, 2024 | Customer Experience, Sales Performance, Trends
How Retailers Can Create a Crucial Emotional Connection with Consumers Branding goes beyond just a name and a logo. It encompasses the entire customer experience, from when a shopper first encounters a brand to their ongoing relationship. Brands are expected to...
