by Karen Salamone | Jan 24, 2023 | Uncategorized
2022 was yet another transformative year for the automotive industry. All the while, MarketSource has been on top of it, working closely with major OEMs, dealers, aftermarket suppliers, and more to empower them to navigate the changes so they may not just weather the...
by Karen Salamone | Jan 11, 2023 | Uncategorized
No doubt about it—the pandemic accelerated dramatic changes in the B2B selling landscape. Buyers made radical shifts in how they interacted with sales reps and make purchase decisions. Meanwhile, the customer journey has evolved into a solidly omnichannel...
by Karen Salamone | Jan 10, 2023 | Uncategorized
Want to know what retail brand executives were watching closely in 2022? Our work with some of America’s most iconic brands helps us keep our fingers on the pulse of what keeps them up at night and the strategies they rely on to not just stay on top of market...
by Karen Salamone | Jan 10, 2023 | Uncategorized
2022 was a tumultuous year for B2B sellers. And we’ve stayed on top of it, working diligently with major B2B organizations to gather research and insights to help them navigate industry changes so they can flourish and prosper. We’ve gathered our most popular blogs...
by Karen Salamone | Dec 12, 2022 | Uncategorized
85% of B2B buyers say the buyer experience is as important as the product or service. But the scramble to fight inflation, in addition to other issues such as shipping delays and labor shortages, can hamper a holistic B2B sales strategy—one that enhances customer...
