MarketSource Retail Leaders Share Reflections and Predictions to Help Retailers Win Retailing in 2023 gave retail executives a lot to think about. A strong holiday season wrapped up the year with an optimistic spark; still, heading into 2024, the retail industry is...
A Consumer Engagement Solution That Turns Retail Shoppers From Browsers to Buyers Retail customer engagement has undergone profound changes over the past few years. In-store shoppers are in control. They expect a lot. And when it comes to engagement, they want it all....
For most B2B sales organizations, no matter the economic environment, customer data presents an equally great opportunity and challenge. Without an intentional data strategy that takes you beyond the numbers to a place where real, actionable customer insights live, it...
Virtual Brand Experts Can Reshape the Retail Customer Experience Whether you are a retail brand or retailer, whether you are looking to augment your retail sales associate team, connect more directly to customers, provide a convenient way to assist more customers, or...
Many of the forces shaping the retail industry in recent years—retail shopper behavior shifts, inflation, supply chain issues, labor shortages, and the emergence of new technologies—have been nothing less than epic, demanding retailers and brands evolve. And many...