Customer success can drive real value for your customers, but the pitfalls to getting there can be many. MarketSource’s Director of Customer Success Jeff Heckler spoke with customer success leaders of three global enterprises about which ones to avoid and how they...
If you already have a customer success practice, you may be doing a good job managing your largest, most strategic accounts. Meanwhile, the rest of your customers—those “long tail” or “C” accounts that represent as much as 80% of your customer base—are churning. Maybe...
Sales outsourcing evokes a plethora of images for many a revenue leader. Sometimes called managed sales, or business process outsourcing (BPO), it means you delegate the pieces of your sales engine to a provider that optimizes it to deliver sales performance and...
We’re barreling toward an EV future, and auto dealers are at the epicenter of it all. Dealers wanting to make the transition strategically should read this. We can help you take charge of your EV future. CONTACT US >>...
As a customer success pro, customer segmentation is a powerful tool in your arsenal. By organizing your customers into distinct groups based upon shared characteristics, you can gauge and respond to their needs in strategic ways that help them get the most out of your...