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Despite rampant demand, there are serious problems with hanging your customer loyalty hat on the NPS® alone.
What is the secret ingredient, the magic sauce that propels a great concept item from pre-launch positive studies and forecasts to actual positive sales number sheets?
Even companies with innovative products and services can fail without a solid sales team to sell, support them, and help the organization achieve their financial goals.
In the past, a jack-of-all-trades sales team that could speak to any buyer and not risk losing potential business was considered sound logic. Today, that type of thinking is laden with issues that can cripple a sales pipeline.
Employee retention is a critical affair, particularly in sales and marketing.
Brand representation is a critical factor in sales, regardless of the enterprise involved.
The launch of a new product is a harrowing time for any enterprise, but launching it just right is essential to optimizing profits, improving sales and beating out the competition.
Any service or investment requires clear return for a firm to understand the value gained from it.
Should your company do more with the balanced scorecard to boost sales performances?