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11 Strategies to Stop Customer Churn Now

11 Strategies to Stop Customer Churn Now

by Karen Salamone | Sep 12, 2022 | Customer Experience, Customer Success

Why Churn Matters It costs anywhere from five to 25 times more to acquire a new customer than to keep one, and if a customer doesn’t stick around long enough for you to recoup your customer acquisition costs, you’re doubling down on your revenue losses. And when...
Unspoken: Using Radically Authentic Listening to Uncover Hidden Customer Insights and Add Real Value

Unspoken: Using Radically Authentic Listening to Uncover Hidden Customer Insights and Add Real Value

by Heather Parham | Aug 25, 2022

Radically Authentic Discovery (RAD) is an innovative conversation technique that empowers more strategic customer conversations and surfaces unspoken customer concerns and goals. In this webinar, we unpack RAD and why it can boost customer acquisition and retention....
Make Your Revenue Stream Recession-Ready

Make Your Revenue Stream Recession-Ready

by Karen Salamone | Aug 21, 2022 | Customer Success, Revenue Growth, Sales Performance

Why Customer Success Matters More Than Ever Early in the pandemic, acquiring net new logos was challenging, if not impossible, for many companies. Losing existing clients meant losing a significant revenue stream, which they couldn’t afford. Nimble, forward-thinking...
Scaling Your Customer Success Department

Scaling Your Customer Success Department

by Karen Salamone | Jun 7, 2022 | Customer Experience, Sales Leadership

Maybe you’re a new company that’s experiencing hyper-revenue and customer growth and are in the early stages of establishing a Customer Success (CS) function. Perhaps your CS practice is mature, but you need to scale to support a new product launch, the expansion into...
Taking Customer Success from Investment to Growth Engine

Taking Customer Success from Investment to Growth Engine

by Karen Salamone | Apr 26, 2022 | Uncategorized

How to Get the Headcount You Need The Promise of Customer Success When resourced properly, Customer Success (CS) can be a significant, positive contributor to the customer experience, retention, and ultimately, revenue. But from staffing, to budgeting, to determining...
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MarketSource, an Allegis Group company, is a sales acceleration company focused on delivering better outcomes for many of the world’s most iconic brands. We design and operationalize managed sales and customer experience solutions in B2B and retail environments. Our solutions are purpose-built and tech-enabled to deliver measurable improvements in business outcomes.

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