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A new study finds that B2B buyers seek transparency, speed, and expertise. Ensure your company delivers what buyers want by having your sales team follow these tips.

Senior Business Engineer Alejandro Sanchez left Venezuela to pursue his career, and he quickly merged his culture and the education he received there with his role at MarketSource to make great strides in improving our processes.

Installing the right reporting lines for Customer Success in advance is critical to hitting the ground running and gaining the full benefit of its function as a strong revenue driver for B2B companies.

Jennifer is one of those can-do people who accomplishes so much in so many ways that you can’t help admiring her tireless commitment to achieving client results and improving team productivity.

When Customer Success works together with Product Operations and People Operations, each department reaps benefits, and the combined rewards are a gain for the entire company and the B2B executive suite.

During his 22 years with MarketSource, Program Manager Von Brown has treated his long-time client like family, in a relationship based on mutual trust and respect. Read his story.

Account Rep Manny Pinho’s generous work ensures that many disadvantaged children have a memorable Christmas each year. MarketSource is proud to share his heartwarming story.

The right technology in the right place in the sales process maximizes the efficiency and productivity of every sales rep. Learn how your tech stack choices can set your sales model up for total success.

Positivity is not a mere platitude for District Manager Stephanie Pischke, who often breaks into spontaneous song. Hear more about her here.

District Manage Mike Salemme sets the tone for a truly caring team that never wavers when it comes to helping each other out and keeping client commitments in focus. Read his story.

Managed commercial sales teams are B2B sales professionals. Commercial sales is what these teams do. All day. Every day. We explore the ways that they help revenue leaders achieve their objectives.

The proven principles of Customer Success can help B2B organizations drive revenue growth. But is it funded as a profit center or cost center? What metrics should you track? Get these answers and more.