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Jacob Jimenez gives 100% to his team and to help the community, embodying the MarketSource value of serving others.

Jacob Jimenez gives 100% to his team and to help the community, embodying the MarketSource value of serving others.

By Sarah Nicholas | Culture
Jacob Jimenez embodies the MarketSource Core Value of Serving Others.
The QR Code Revival

The QR Code Revival

By Karen Salamone | Customer Experience | Trends | Retail
Since QR codes were first introduced, they initially fell out of favor, but now retailers are realizing their potential to improve store efficiency, engage customers, and improve customer experience.
Getting Mixed Messages from Retail Customers?

Getting Mixed Messages from Retail Customers?

By Karen Salamone | Customer Experience | Trends | Retail
Today’s retail shoppers want it all—the instant gratification of digital self-service and the comfort of personal interactions with store associates. Here’s how to satisfy all their expectations.
Why Personalization Matters to Your B2B Customers

Why Personalization Matters to Your B2B Customers

By Karen Salamone | Customer Experience | Sales Leadership | Sales Performance | B2B
Personalization is no longer an effort that B2B companies can set aside for the future. Customers expect it! But what is it, why is it critical, and how does it create customer lifetime value?
Employee Spotlight: Kathie McCauley

Employee Spotlight: Kathie McCauley

By Sarah Nicholas | Culture
When most people hear the words “animal rescue,” dogs and cats typically come to mind. However, Kathie McCauley ...
Employee Spotlight: Nick Esposito

Employee Spotlight: Nick Esposito

By Sarah Nicholas | Culture
Nick Esposito describes himself as “a loud defender of justice” and a “high-energy guy who never slows down"—two ...
The Four Pillars of Customer Success: Your Ultimate Guide to Improve Renewals

The Four Pillars of Customer Success: Your Ultimate Guide to Improve Renewals

By Jeff Heckler | Customer Experience | Customer Success | Revenue Growth | Sales Performance | B2B
This essential guide can help you get your Customer Success program started or align your existing practice with best practices that help you hold on to your hard-fought customer relationships.
It’s a Shopper’s World

It’s a Shopper’s World

By Karen Salamone | Customer Experience | Staffing | Trends | Retail
Are you creating memorable experiences for in-store customers? This should be the focus of your innovations right now and into the future.
Employee Spotlight: Bob Gallo

Employee Spotlight: Bob Gallo

By Sarah Nicholas | Culture
Territory Account Rep Bob Gallo’s passion for work excellence is matched by his passion for magic and the paranormal—a topic that has resulted in two top-selling books on the subject. Read his story.
Customer Success: The First Stop in Your Ecosystem Strategy

Customer Success: The First Stop in Your Ecosystem Strategy

By Jeff Heckler | Customer Experience | Customer Success | Managed Sales | Revenue Growth | B2B
If you’re looking at an ecosystem strategy, customer success, with its holistic, proactive, ingrained approach to delighting and retaining your customers, should surely be a priority part of it.
Scaling Customer Success in a Down Economy

Scaling Customer Success in a Down Economy

By Jeff Heckler | Customer Success | Revenue Growth | Sales Performance | B2B
Down economy has you hesitant to scale Customer Success? We understand. We also have some ideas. Read on for a strategic approach that will help you capture new revenue now and ready you for future growth.
Employee Spotlight: Rusty Mason

Employee Spotlight: Rusty Mason

By Sarah Nicholas | Culture
Rusty Mason augments his work with MarketSource through a commitment to his beloved Grandview High School in Grandview, Missouri, where he is a fundraiser for the Grandview Education Foundation scholarship.
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MarketSource, an Allegis Group company, is a sales acceleration company focused on delivering better outcomes for many of the world’s most iconic brands. We design and operationalize managed sales and customer experience solutions in B2B and retail environments. Our solutions are purpose-built and tech-enabled to deliver measurable improvements in business outcomes.

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